WASHINGTON, D.C. - Former Emory & Henry College Assistant Director of Athletics Taylor Jefferson has been honored with three awards for excellence in promotional materials by the National Association of Collegiate Marketing Administrations (NACMA). The awards were presented during NACMA's 27th annual Convention in conjunction with the NACDA (National Association of Collegiate Directors of Athletics) Convention in Washington, D.C., last week.
Jefferson's baseball poster (right) won a gold award in Group III for Promotional Schedule Poster while his "Gray Out" promotional ad (below) also placed first for Static Promotional Ad Group III. Additionally, the Star Wars Night promotion took bronze in Student Promotion Group III.
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NACMA's awards honor outstanding achievement in marketing and promotions. Awards are presented in 14 categories with each category divided into three groups based upon school size and conference affiliations to promote fairness.
NACMA, which is administered by the National Association of Collegiate Directors of Athletics (NACDA), is the first organization of its kind to provide educational and networking opportunities; enhancement of acceptable operation standards and ethics; and establishment of the overall prestige and understanding of the profession of athletics marketing administrators.
Now in its 53rd year, NACDA and its 17 affiliates are the professional and educational associations for college athletics administrators at more than 1,700 institutions throughout the United States, Canada and Mexico.